Contact ASDA Advertising:

Kendra (Afeld) Johnson
Senior manager, sponsorships and programs
312-440-7602

CONTOUR

MediaKit2017Graphics_AvgPrintCirculationShaping the Dental Student Experience
Contour is the premier magazine of the American Student Dental Association. Each issue reports on relevant themes affecting the dental industry and is the dental student’s resource on topics such as advocacy, chapter/member highlights, education, finance and life as a dental student. Contour is highly valued by our readership as the content is planned and written by students. Issues hit mailboxes the second week of each month.

Feb-Contour-Cover
Issue  Theme  Ad Due Date 
April Pharmacological & Dentistry Feb.13
May Leadership Mar. 13
June/July Life Outside Dental School Apr. 12
 August TBD June 13
 September Wellness July 15 
October  TBD August 13
 November/December Advocacy September 13











2018 Pricing (2018 insertion order form)

Size  1x Rate  2-4x Rate  5-7x Rate  8-10x Rate 
1/2 Page Horizontal $3,170 $2,796 $2,420 $2,018
1/4 Page Horizontal $2,420 $2,137 $1,843 $1,560
1/2 Page Vertical $3,170 $2,796 $2,420 $2,018
1/3 Page Vertical $2,884 $2,595 $2,420 $2,188
Two-Page Spread $6,345 $5,999 $5,654 $5,304
Advertorial $3,862 $3,579 $3,285 $3,002
Advertorial & Full Page Ad (Two-page spread) $6,463 $6,113 $5,768 $5,422
Full Page $3,750 $3,460 $3,170 $2,884
Bottom Bar Two-page Spread $3,460 $3,115 $2,904 $2,626
Cover II (inside front) $4,037 $3,692 $3,347 $3,002
Cover III (inside back) $4,037 $3,692 $3,347 $3,002
Cover IV (back) $4,615 $4,326 $4,037 $3,750
Belly Band $8,667 $7,930 $7,256 $6,638
Blow-in Card $3,874 $3,543 $3,244 $2,966
Two-page Gate Fold $8,755 $8,008 $7,328 $6,705
Full Page with 1 vertical and up to 2 Horizontal Perforations $8,842 $8,090 $7,400 $6,772

Pricing inclusive of 4C rate.

Reach more students through digital advertising delivered to email inboxes, smart phones, tablets and desktop computers.




STUDENT HANDBOOKS

Predental-Handbook-Cover

ASDA publishes two handbooks for predoctoral and predental student members annually. These resources include an introduction to organized dentistry, access to all the dental school admission stats and testimonials from current and alumni members.

Advertisers benefit from the overwhelming 70%+ readership (per a 2016 survey) and the handbook’s “extremely valuable” content.

Issue  Ad Due Date 
Predoctoral Handbook: Getting Through Dental School Mar. 1, 2018
Predental Handbook: Getting Into Dental School May 1, 2018

2017 Predoc Handbook Cover

Pricing (per insertion) 

Size  1x Rate  2x Rate 
Full-page Ad $1,400 $1,200
Half-page (horizontal) $900 $750
Cover II (inside front) $2,300 $2,100
Cover III (inside back) $2,200 $2,000